Square D/Schneider Electric has joined New Home Technologies, Inc., a new consortium of homebuilders and suppliers. The group plans to launch a product that will help builders showcase the upgradeable options for new homebuyers. The consortium is a joint venture subsidiary of Builder Homesite, Inc.
The planned product is called Envision, which is a range of options management tools to accumulate media marketing content from suppliers. Builders and contractors will be able to create a magazine-style format of online customized option selections for buyers to view. The first Envision products will be available by the end of 2004.
Whirlpool, Georgia-Pacific, Therma-Tru Doors, and others have also joined the consortium along with builders like Beazer Homes, David Weekley Homes, and Lennar Corp.