Ryan Heron is a lighting consultant and co-founder of PNW Energy Group. Heron joined the lighting industry back in 2017 with a big-box electrical distribution company and started PNW Energy Group in 2021, with an emphasis on “Getting the Light Right” with more customer engagement around lighting rebates. He has run multiple energy initiatives at the distribution level as well as performed lighting audits and facilitation of Commercial Rebate incentive programs. Heron continues to build relationships with contractors, schools and municipalities, and end-users, covering the Pacific Northwest states of Washington, Oregon, Idaho and believes building value through continued relationships is paramount to PNW Energy Group’s success and growth in just a few years.