Arizona court issues injunction against ESE vendors' advertising tactic

Order ends decade-long litigation

The United States District Court for Arizona recently issued an injunction prohibiting the vendors of Early Streamer Emission (ESE) lightning rods from claiming that the protective range of their products exceeds that of a Franklin rod. The order was issued pursuant to provisions of the Lanham Act, which prohibits false advertising.

The court also dismissed all claims of the vendors of ESE products and granted the counterclaims of all defendants.